Rooted in farming
Agrintel was born from a lived experience in the agricultural world.
Having grown up on a farm, its founder, Michel Mercier, was confronted early on with the realities of daily life: the workload, the solitude of decision-making and the persistent difficulty of achieving stable profitability.
From this experience came a conviction: the profitability and health of herds must be at the heart of agricultural priorities.
Agrintel is the expression of this conviction.
The company develops concrete, independent and powerful tools to help producers better understand their markets, protect their margins and regain control of their future.
Algorithm for positioning on agricultural futures contracts
Smart risk management
The Agrintel algorithm is a proprietary agricultural risk management technology. It helps producers optimize their positioning on futures markets and protect their profit margins. Rather than an automated trading system, the Agrintel algorithm acts as a decision support tool, analyzing markets without emotional bias and formulating objective, data-driven hedging strategy recommendations.
Performance
Our proven approach reduces costs for agricultural businesses and makes them more efficient.
Innovation
Our exclusive algorithm, developed in Quebec, offers an agricultural market risk management tool innovative and adapted to the realities of Canadian agriculture.
Integrity
Because our experience is rooted in the agricultural sector, we understand the challenges faced by agricultural producers and place their interests above all other considerations, guaranteeing integrity and transparency.
Your success is our priority
Sustainability
Understanding and managing market risks strengthens the profitability and resilience of farms, ensuring their stability. This allows farmers to pass on a sustainable business to future generations and contribute to a long-lasting Canadian agriculture.
Autonomy
By optimizing risk management, producers strengthen their financial and operational autonomy, ensuring greater control over their choices and regaining control of their future.
Reliability
The Agrintel algorithm, the result of a continuous monitoring and validation process, relies on the combined expertise of economists, agronomists, and partners in the agricultural sector. Its parameters are recalibrated in real time using market data.
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A dedicated team of experts
Serving farmers
Michel Mercier, DTA
Founder & Consultant
Michel Mercier, DTA
Founder & Consultant
Michel Mercier is the founder of Agrintel.
A multi-generational farmer, he has faced the practical challenges of the field firsthand: workload pressure, decision-making in isolation, and uncertain profitability. This experience shaped his approach—to help producers structure their decisions, better understand their margins, and gain autonomy in a volatile market environment.
For over 20 years, he has worked with agricultural businesses on risk management and decision framing, particularly in relation to markets. Together with his team, he developed an approach based on an algorithm designed to structure decision-making rather than predict market movements.
Michel holds a diploma from the Institut de technologie agroalimentaire (ITA) in agricultural management and consulting, with a specialization in agricultural market risk management.
Valérie Poiré
Advisory Services Coordinator
Valérie Poiré
Advisory Services Coordinator
Valérie Poiré joined Agrintel in 2019. After starting as an office clerk, she progressively took on responsibility for coordinating control groups, while also serving as executive assistant.
In her day-to-day role, she plays a key part in organizing, monitoring, and structuring the data used by both teams and producers. She ensures that information is complete, reliable, and well organized—supporting rigorous analysis and more consistent decision-making.
She also contributes to agricultural risk management activities by supporting internal processes and the work of advisors. Her role is essential in ensuring continuity and maintaining the quality of work delivered to producers.
Known for her rigor and strong organizational skills, Valérie is a critical anchor in the smooth operation of activities and in the implementation of structured working methods.
Phendy Jacques, Agr.
Agroeconomist, M. Sc.
Phendy Jacques, Agr.
Agroeconomist, M. Sc.
Phendy Jacques is an agricultural economist at Agrintel, working primarily with businesses in the pork sector. He supports producers in diagnosing their operations, analyzing production costs, and assessing profitability, helping enable more structured decisions in uncertain market conditions.
His approach is grounded in rigorous data analysis and performance evaluation. He contributes to the analysis of trials and technical performance by applying protocols designed to reduce bias and validate results before they are used in decision-making. He also participates in knowledge-sharing initiatives with industry partners, including work related to Échoporc (CDPQ).
A member of the Ordre des agronomes du Québec, Phendy holds a Master’s degree in agricultural economics from Université Laval. He taught for over five years in Haiti and contributed to several applied research projects, in addition to being the lead author of two scientific publications.
William Djamfa Mbiakop
Agroeconomist, PhD
William Djamfa Mbiakop
Agroeconomist, PhD
William Mbiakop is an agricultural economist at Agrintel since March 2026. He works on analyzing economic and market data to support more structured decisions in agriculture, particularly in terms of performance and risk management.
His role is to make data useful for decision-making. He analyzes prices, production volumes, and economic indicators to better understand what truly influences the results of a farm business. He thus contributes to market evaluation, trend identification, and a clearer interpretation of profitability factors.
William adopts a rigorous approach, based on statistical analysis and data interpretation, with a simple objective: to support decisions without over-interpreting the information.
He holds a doctorate in economics and a master’s in agricultural economics from North-West University. He has worked for several years as a data analyst on agricultural markets, economic performance, and rural development.
